Brian Flemming is a known skeptic… of web video:

For how long would a filmmaker have to experiment and produce and market web videos before hitting gold like that? Months? Years? Divide whatever amount of time makes sense by $15,000, subtract all expenses, divide by your number of collaborators, and there you have your wage for successfully engineering a hit at the highest level of web-video success.

YouTube isn’t the filmmaker’s only option. I recently interviewed a representative from YouTube’s rival Brightcove. They have a big announcement coming soon. Stay tuned.

What I know about web video
Promote your short to the world
DTV: You know, for kids