MIT Professor on Snakes « Making the Movie

27Jun/060

MIT Professor on Snakes

Snakes on a Plane poster The Snakes on a Plane trailer that played ahead of X-men 3 at Mann's Chinese got a bigger response than the trailer for the new Superman. So the phenomenon that is Snakes on a Plane made the leap from webcult to mainstream. The ivory tower is taking notice:

In the old days, the public would never have known about a film this far out of the gate. They might have learned about it when the previews hit the theatre -- a phenomenon which itself is occurring earlier and earlier in the production cycle -- or even given the fairly low-brow aspirations of this particular title -- when the film actually hit the theatre. In the old days, this would have been an exploitation movie of the kind that Roger Corman used to crank out in the 1950s and 1960s and destined to play on the second bill at the local drive-in.

--Henry Jenkins: The Snakes on A Plane Phenomenon

RELATED: Snakes on a Blog is more on top of the phenom than MIT.