Yahoo! reports that the MPAA is cozying up to the inventor of peer distribution technology BitTorrent to stave off pirated copies of movies.

This graf makes the pact sound ineffective:

The deal will not prevent all illegal copies from being swapped using the BitTorrent technology. Cohen said during a news conference that even after links to files are removed from his search engine, some files could still be found using other means such as google.com.

But I’m betting it will be surprisingly effective. If one can’t find the movie one is looking for without a hassle for free, one is more likely to pay sites like Movielink.com for a copy on the up-and-up (FYI: Get 50% off movie downloads in Movielink’s Weekly Special).

[Via diggdot.us]

UPDATE: Xeni Jardin at Wired doesn’t see this deal as earthshaking.