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11Aug/050

Theaters Getting DVD Dollars

CinemaTech has been following Mark Cuban's plans for simultaneous release of films to cable, DVD and theaters. A major innovation: letting theaters see some of that downstream revenue...

CUBAN: That’s found money. In essence, theatrical has become as much promotion for DVD and other exploitations, and the theatres aren’t rewarded for that.



About J. Ott

John Ott is a writer, filmmaker and futurist. Follow him on Twitter, Facebook and Google+.
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