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DVD Copy Protection "Sucks" More Ways Than One

The Blog Maverick, Mark Cuban, is at it again. A press release by DVD copy-protection outfit Macrovision leads him to ask:

Now maybe I’m reading this wrong, but the way I understand it, the CEO of MacroVision, a company that sells copy protection software to DVD publishers, is sending out a press release saying…

"Our software doesn’t work. It sucks. We can’t stop a bunch of little companies from writing software that completely busts our copy protection that we are selling for millions of dollars to publishers."

If that’s the case, why in the world are DVD publishers paying Macrovision any money at all?

And this is a media mogul making these arguments. Why can't his peers get it?

For the average joes, it’s not easy to make a backup copy of the DVD that you know your little kid is going to scratch, or in my case, that I scratch from handling and playing often. Not only is it not easy, but because of the Macrovision copyprotection, it’s completely illegal, despite the fact that you paid your hard earned money for the DVD.

So just what is the purpose of having Macrovision copy protection on DVDs? To raise the price to consumers? To make things more difficult for them? To make sure its illegal to backup DVDs we have purchased?

What am I missing Macrovision? - Blog Maverick

About J. Ott

John Ott is a writer, filmmaker and futurist. Follow him on Twitter, Facebook and Google+.